Careers

What You Will Do

Marketing & Brand

• Protect and carry out the Boardwalk brand and culture via marketing, both external and internal.
• Prepare, implement and execute what is on the various calendars: marketing, PR and guest experiences.
• Create, keep track of and update all printed marketing collateral, graphics, brochures and in-room communication.
• Create, keep track of and update on-brand communication throughout the online guest journey.
• Keep the hotel app and website content up to date and on-brand.
• Create and send the B2C newsletter, campaigns and other marketing communications.
• Create content for blog posts, the Boardwalk treasure map and other owned channels.
• Maintain relationships with ATA, Zeno Group and other strategic partners.
• Help organize fam, influencer and press trips; personally welcome and guide VIP, PR and influencer guests during their stay.
• Be present on the floor during brand shoots and content productions, supporting the creative direction led by our strategic consultant.
• Manage day-to-day projects with external partners that fall outside the strategic consultant's agreed scope.

Meetings & Cross-Department Collaboration

• Weekly check-in with our social media consultant to align on planning and progress.
• Monthly check-in with our copy and PR consultant covering content planning, blog and press.
• Monthly guest experience meeting with the Front Desk Manager and F&B Manager to surface any marketing or guest experience needs from those departments.
• Prep the Sales & Marketing meeting agenda on marketing weeks, including a look back at the previous meeting and key points for discussion.

Marketing-Driven Sales

• Work in close and proactive collaboration with the Sales and Revenue Manager to ensure marketing plans are built around commercial objectives.
• Co-develop promotions, packages and campaigns that convert marketing interest into bookings and revenue.
• Align on seasonal priorities, insiders club benefits and channel strategies.
• Share marketing performance data and insights that inform revenue decisions.
• Coordinate on the creation of B2B communications and partner-facing content.

Technology & AI

• Manage the hotel's day-to-day technology stack: webapp, concierge and itinerary software, reputation management, CRM, upsell tools and productivity platforms.
• Use AI tools confidently to automate processes, reporting, and create operational efficiency.
• Stay current on relevant developments in hospitality tech and flag opportunities to the team.

Social Media & Digital

• Run weekly alignment sessions with the social media consultant covering content strategy, posting schedules, messaging and channel performance.
• Align with the Sales and Revenue Manager on digital advertising to optimise ad and retargeting strategies.
• Maintain and update contact lists: PR, influencers, content creators, journalists and bloggers.
• Support the guest relations team with in-house broadcasting to guests.
• Expertise in digital advertisement is a plus

Brand & Guest Experience

• Coordinate guest experience delivery with the operations department, contributing to magic moments, special requests and on-property communications.
• Coordinate Boardwalk's Do-Good program and regenerative initiatives.
• Train the front-of-house team on brand, product and experience.
• Ensure 100% data collection throughout the guest journey.
• Respond to guest surveys, reviews and correspondence in a timely manner.
• Keep track of feedback and suggestions from reviews and surveys and present improvement ideas to relevant departments.
• Curate the lobby shop to be on-brand, including Boardwalk merchandise and local art.

Reporting & Accountability

• Submit a weekly report to the Assistant Hotel Manager covering statistics, priorities, KPI progress and OKR updates.
• Use the weekly one-on-one to flag blockers, share updates and identify where support is needed.
• Own the Notion workspace and keep all projects with the brand agency, strategic consultant, social media consultant and copywriter up to date and visible.

Team Leadership

• Lead, guide and support the Marketing & Guest Experience Assistant in her daily tasks, reviewing and signing off on her output.
• Coach her to grow in her role and prepare her to take increasing ownership over time.
• Create a structured and supportive environment where she can develop her skills.

What We Are Looking For

• A minimum of 3 years of experience in a marketing role, preferably in hospitality, lifestyle or a brand-led environment.
• Strong organisational skills and the ability to manage multiple projects and partners at once.
• A good eye for brand — you know what looks and sounds right and you are confident giving feedback.
• Experience working with external creative partners and briefing agencies or freelancers.
• Comfortable with digital tools: social media, Canva, Notion or similar project management platforms.
• Hands-on experience with AI tools such as ChatGPT, Claude or similar, used confidently for real work tasks.
• A proactive communicator who takes initiative and follows through without needing to be chased.
• Warm, professional and a natural team player — this is a small, close-knit team and culture matters.
• A genuine passion for Aruba, hospitality and creating memorable guest moments.
• Expertise in digital advertisement is a plus
• Fluent in English.

      Key Responsibilities:

• Receive and inspect deliveries for quantity and quality.
• Verify deliveries against Purchase Orders and packing slips.
• Store goods correctly following FIFO and HACCP guidelines.
• Maintain cleanliness and organization in the storeroom.
• Issue goods based on approved requisitions and register inventory movements.
• Pick up orders from suppliers when needed.
• Assist with monthly inventory counts and report discrepancies.

Profile:

• Minimum 1–2 years experience in a warehouse, logistics, or storeroom role.
• Hospitality or food & beverage experience is a plus.
• Basic knowledge of inventory systems and logistics processes.
• Organized, accurate, and reliable.
• Basic knowledge of Microsoft Office (Excel, Word).
• Good command of Dutch and/or English.
• Valid driver’s license required.

For more details please contact us for the full job description or send your resume and application letter to right away to: [email protected]

Front Desk Operations 

• Prepare for arrivals ahead of time, with extra attention to VIPs, repeat guests, and any noted preferences or special requests. 
• Run smooth, warm check-ins and check-outs that set the tone for the stay. 
• Manage reservations by phone and online, keeping booking records and payment details accurate. 
• Verify payment methods and handle billing, invoices, and daily posting journals precisely. 
• Coordinate with Housekeeping and Maintenance so every casita is clean, working, and guest-ready. 
• Confirm with F&B that pre-booked items and special requests are prepared and delivered on time. 
• Prepare VIP amenities and personalized welcome notes for special arrivals. 
• Address complaints promptly and with empathy: apply a solution and follow up to confirm the guest is satisfied before your shift ends. 

Guest Relations & Concierge 

• Anticipate needs and recommend Aruba’s restaurants, activities, beaches, and hidden gems. 
• Build guest itineraries with the hotel’s concierge tools, tailored to each guest’s interests. 
• Keep current, detailed knowledge of Boardwalk’s local partners, venues, and experiences. 
• Make reservations and appointments for guests and coordinate with third-party vendors. 
• Use the hotel’s technology stack to communicate with guests pre-arrival, during the stay, and post-checkout, following up on requests throughout. 
• Use guest notes, preferences, and past-stay history to create thoughtful personal touches — without overwhelming the guest. 

Key Responsibilities

• Prepare and present dishes according to recipes and quality standards
• Maintain a clean, organized, and efficient kitchen workspace
• Support smooth kitchen operations and collaborate with the team
• Ensure food safety, hygiene, and portion control standards
• Contribute ideas for menu items, with a focus on local and healthy options
• Assist with inventory control and minimizing food waste